Entered the family business in 1991 after completing his university studies and gaining professional experience in London (Philip Brothers), from 2005 to 2011 Giuseppe Lavazza served as Strategic Marketing Director of the company. In 2008, he also took on the role of Vice Chairman of the Board of Directors of Luigi Lavazza S.p.A., a position he held until April 2023.
Giuseppe Lavazza is also a member of the Board of Directors of the Giuseppe and Pericle Lavazza Foundation Onlus, of Finlav S.p.A., a holding company related to the Lavazza family, and is a member of the Steering Committee of International Coffee Partners, an organization that promotes programs dedicated to supporting coffee producers. He is also the President of the Italian Coffee Committee. In 2019, he was appointed Knight of Labor by the President of the Italian Republic Sergio Mattarella, like his father Emilio in 1991.
Since April 27, 2023, he has been the Chairman of the Board of Directors of Luigi Lavazza S.p.A.
Luigi Lavazza S.p.A. is an Italian company that produces roasted coffee, founded in 1895 in Turin by Luigi Lavazza.
During the first post-war period, the company began a phase of growth thanks to a much more accurate blending process compared to its competitors. In those years, it started innovative advertising campaigns that were renewed for decades with great public success, making it one of the most well-known brands in Italy. Throughout the twentieth century, the company strengthened its presence in all coffee segments also through targeted acquisitions.
Today, the activities of Lavazza focus on three main areas: products for home consumption, products for out-of-home consumption, and coffee shops with the brands Espression and "Il Caffè di Roma." With the acquisition of the Eraclea brand, the company also distributes products not strictly related to coffee (tea, chocolate, various preparations).
Luigi Lavazza S.p.A. is present in over 90 countries, has more than 4,000 employees distributed across more than 20 locations and facilities in Italy and around the world.
Top Manager Certificate: Giuseppe Lavazza
The chart shows the evolution over time of the manager's online reputation. The reputation index is represented by a score ranging from 0 to 100.
The chart shows the evolution over time of the manager's online reputation.
The chart shows the evolution over time of the online reputation of the managers in the analyzed sector. The average value is calculated based on the top five scores in the sector.